about me

experience: 33 years
--proven record of crafting and executing creative and marketing strategies across digital, traditional,
and in-market platforms.

--run my own creative agency, assisting large companies, while also helping start-ups secure venture capital, establish strong brand identities within their industries, and develop their web presence from design to development.

creative strategy & direction

experience: 12 years
--proficient in conceptualizing and leading creative strategies that drive brand growth and resonate with diverse audiences.

--deep understanding of market trends and consumer behavior, amplifying brand presence across digital and in-market platforms.

--creative direction with strategic business goals, ensuring seamless collaboration among teams, stakeholders, and clients.

video & animation

experience: 15 years
--expertise in every stage of video and animation production, from ideation and storyboarding to motion design and editing.

--capable of delivering compelling narratives that captivate audiences and enhance brand messaging across digital and traditional media channels.

--adept at integrating animation techniques to elevate visual content, ensuring brand consistency and storytelling excellence.

audio production & music

experience: 16 years
--specialized in sound design, music composition, and audio engineering that elevate brand experiences through immersive auditory storytelling.

--founded and managed JPMorgan Chase's brand audio department, delivering innovative audio solutions for global campaigns.

--proficient in creating audio landscapes that complement visual content and reinforce brand identity, ensuring cohesive and impactful messaging for worldwide audiences.

design

experience: 12 years
--visually striking designs that align with brand identity and marketing goals.

--cohesive branding systems that enhance user experience.

--demonstrated success with Fortune 200 companies across digital and traditional platforms.

--optimize design strategies to drive engagement and measurable business outcomes.

copywriting

experience: 16 years
--persuasive, engaging, and impactful copy that drives audience action and amplifies brand voice.

--from pitch decks to advertising campaigns with precision and clarity.

--from crisis communication strategies to creating compelling narratives that resonate with target audience.

front-end web dev

experience: 5 years
--proficient in building responsive, seo-optimized websites that merge creative vision with seamless functionality.

--skilled in coding and integrating advanced web technologies to create user-friendly, visually appealing designs.

--experience includes developing web solutions that boosted brand awareness, improved organic traffic, and increased lead generation.

about me

experience: 33 years
--proven record of crafting and executing creative and marketing strategies across digital, traditional,
and in-market platforms.

--run my own creative agency, assisting large companies, while also helping start-ups secure venture capital, establish strong brand identities within their industries, and develop their web presence from design to development.

creative strategy & direction

experience: 12 years
--proficient in conceptualizing and leading creative strategies that drive brand growth and resonate with diverse audiences.

--deep understanding of market trends and consumer behavior, amplifying brand presence across digital and in-market platforms.

--creative direction with strategic business goals, ensuring seamless collaboration among teams, stakeholders, and clients.

video & animation

experience: 15 years
--expertise in every stage of video and animation production, from ideation and storyboarding to motion design and editing.

--capable of delivering compelling narratives that captivate audiences and enhance brand messaging across digital and traditional media channels.

--adept at integrating animation techniques to elevate visual content, ensuring brand consistency and storytelling excellence.

audio production & music

experience: 16 years
--specialized in sound design, music composition, and audio engineering that elevate brand experiences through immersive auditory storytelling.

--founded and managed JPMorgan Chase's brand audio department, delivering innovative audio solutions for global campaigns.

--proficient in creating audio landscapes that complement visual content and reinforce brand identity, ensuring cohesive and impactful messaging for worldwide audiences.

design

experience: 12 years
--visually striking designs that align with brand identity and marketing goals. 

--cohesive branding systems that enhance user experience.

--demonstrated success with Fortune 200 companies across digital and traditional platforms.

--optimize design strategies to drive engagement and measurable business outcomes.

copywriting

experience: 16 years
--persuasive, engaging, and impactful copy that drives audience action and amplifies brand voice.

--from pitch decks to advertising campaigns with precision and clarity.

--from crisis communication strategies to creating compelling narratives that resonate with target audience.

front-end web development

experience: 5 years
--proficient in building responsive, seo-optimized websites that merge creative vision with seamless functionality.

--skilled in coding and integrating advanced web technologies to create user-friendly, visually appealing designs.

--experience includes developing web solutions that boosted brand awareness, improved organic traffic, and increased lead generation.

about me

experience: 33 years
--proven record of crafting and executing creative and marketing strategies across digital, traditional, and in-market platforms.

--run my own creative agency, assisting large companies, while also helping start-ups secure venture capital, establish strong brand identities within their industries, and develop their web presence from design to development.

creative strategy 
& direction

experience: 12 years
--proficient in conceptualizing and leading creative strategies that drive brand growth and resonate with diverse audiences.

--deep understanding of market trends and consumer behavior, amplifying brand presence across digital and in-market platforms.

--creative direction with strategic business goals, ensuring seamless collaboration among teams, stakeholders, and clients.

video & animation

experience: 15 years
--expertise in every stage of video and animation production, from ideation and storyboarding to motion design and editing.

--capable of delivering compelling narratives that captivate audiences and enhance brand messaging across digital and traditional media channels.

--adept at integrating animation techniques to elevate visual content, ensuring brand consistency and storytelling excellence.

audio production & music

experience: 16 years
--specialized in sound design, music composition, and audio engineering that elevate brand experiences through immersive auditory storytelling.

--founded and managed JPMorgan Chase's brand audio department, delivering innovative audio solutions for global campaigns.

--proficient in creating audio landscapes that complement visual content and reinforce brand identity, ensuring cohesive and impactful messaging for worldwide audiences.

design

experience: 12 years
--visually striking designs that align with brand identity and marketing goals. 

--cohesive branding systems that enhance user experience.

--demonstrated success with Fortune 200 companies across digital and traditional platforms.

--optimize design strategies to drive engagement and measurable business outcomes.

copywriting

experience: 16 years
--persuasive, engaging, and impactful copy that drives audience action and amplifies brand voice.

--from pitch decks to advertising campaigns with precision and clarity.

--from crisis communication strategies to creating compelling narratives that resonate with target audience.

front-end web development

experience: 5 years
--proficient in building responsive, seo-optimized websites that merge creative vision with seamless functionality.

--skilled in coding and integrating advanced web technologies to create user-friendly, visually appealing designs.

--experience includes developing web solutions that boosted brand awareness, improved organic traffic, and increased lead generation.

client list

contact

C:\Users\Games
C:\Users\Games\KidPix
napster v2.0  BETA 3
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Ace of Base - The Sign
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Len - Steal My Sunshine
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Lush - Fantasy
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New Radicals - You Get What You Give
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Nine Inch Nails - March of the Pigs
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Online [matthewgiacalone]
Currently 2,495 songs
C:\Users\Documents\BusinessAdministration
C:\Users\Documents\BusinessAdministration
Use arrow keys or swipe with finger.
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Press CTRL+ALT+DEL to restart your computer. If you do this, you will lose any unsaved information in all open applications, as well as any trust I had in you.
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C:\Users\Documents\BusinessAdministration\README

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Business Administration

README for General Information

------------------------------------

Business specialist with a proven track record of building departments, leading teams, and driving measurable results. I plan, create, and lead integrated marketing and communications strategies that align with broader organizational goals. Skilled at developing systems that allow teams to operate independently while fostering cross-departmental collaboration, with experience managing 25+ direct reports in fast-paced, high-growth environments.

C:\Users\Documents\Video&Animation\README

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Video/Animation

README for General Information

------------------------------------

I work across video, 2D, and 3D animation, bringing over 12 years of self-taught experience turning ideas into cohesive, intentional visual narratives. My process spans scripting, storyboarding, design, and final assembly. I’ve worked in a wide range of styles, including social content, cinematic edits, and more. I also color correct and grade to give each piece a polished, professional finish.

READ ME - Notepad

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Music

README for General Information

------------------------------------

Music composer, producer and sound designer with 15 years of experience, rooted in classical and jazz theory. I sing, play bass, piano, and guitar, and can handle mixing, production, and mastering. I’ve also scored social and corporate videos, shows, and movies. Currently part of a project called Mood Drills, with our debut single Smaller Talk reaching over 105K streams.

C:\Users\Applications
Adobe
After Effects
Adobe
Character Animator
Adobe
Animate
Adobe
Audition
Adobe
Bridge
Adobe
Photoshop
Adobe
Premiere
Adobe
Lightroom
Adobe
InDesign
Adobe
Illustrator
Adobe
Express
Adobe
Acrobat
Figma
Canva
DaVinci Resolve
Cinema 4D
Unreal
Engine 5
Maxon
Redshift
Propellerhead
Reason
Cubase 14
Ableton Live
MPC 3
Spectral
Layers
Izotope RX
Maschine
C:\Users\MatthewGiacalone\Documents\Design\README

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Design / 3D Modeling

README for General Information

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Multi-disciplinary designer with experience turning concepts into both digital and physical realities. I merge creative briefs with strong design principles to build thoughtful, cohesive design systems. My work ranges from digital content and physical product design to translating engineering blueprints into realistic 3D renders that bring ideas into focus with clarity and detail.

C:\Users\Documents\Video&Animation\HAM\$2Billion
C:\Users\Documents\Video&Animation\HAM\16,000Tons
C:\Users\Documents\Video&Animation\HAM\$5.5 Million
C:\Users\Documents\Video&Animation\HAM
C:\Users\Documents\Video&Animation\SolutionsforYourjourney
Microsoft Flight Simulator
C:\Users\Documents\WebDevelopment\README

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Front-End Web Development

README for General Information

------------------------------------

Self taught front-end web developer using HTML, CSS, PHP, and JavaScript to build and optimize websites with a strong focus on responsive design across all devices. My work includes UI/UX enhancements, front-end design direction, SEO optimization, performance improvements, and the integration of GSAP for a more immersive and dynamic user experiences.
C:\Users\Documents\WebDevelopment
Halo Infinite Product Design Galley
C:\Users\Documents\Design\Halo Infinite\Unboxing Video
C:\Users\MatthewGiacalone\Documents\Design\HaloInfinite
C:\Users\Snake
Score: 0

Use ← ↑ ↓ → to move, space to pause.

Yamaha - Run the Water.mp4
C:\Users\Documents\Video&Animation\RevsYourHeart
C:\Users\Documents\Video&Animation\Firelogs
Reel
Shame Sequence.mp4
C:\Users\Recycle Bin
Why are you looking in my trash? What kind of person does this? I have all of this content for you and you want to look in my trash? Get out of here. You disgust me.
C:\Users\MatthewGiacalone

Welcome to Matthew's Site!

Hey there! Looks like you want the lowdown on Matthew Giacalone!

He’s a creative all-star who takes brands from just an idea to fully launched, polished, and ready to wow. With skills in design, storytelling, and campaign execution across print, digital, and motion, he knows how to craft a consistent, engaging brand experience. Plus, he’s great at leading teams, streamlining workflows, and keeping everyone aligned on the brand vision.

Matthew thinks strategically but rolls up his sleeves to get things done. Whether it’s juggling cross-functional projects or keeping cool under tight deadlines. Organized, detail-focused, and always plugged in, if he were a file format, he’d be .EXE because he makes things happen!

Oh, and remember! When navigating, use the close buttons on the windows to go back to the previous folder.

C:\Users\Reel